Proofmakers in synergy with Repères for Décathlon

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Focus on a process study allowing to quantify personae, previously qualitatively identified, for targeted and prioritised strategic actions.

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An expert will contact you to understand your needs and offer you the most suitable solution.

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A disruptive and agile method for capturing the emotional impact of sounds: understanding evocative and functional territories and identifying the key drivers that make a packaging sound effective and consistent with the rest of the marketing mix
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