Methods

5 results for "R3mScore"

Product testing: Choosing the right protocol to generate actionable insights RECO#4

Methods, Product testing, Sensory, R3mScore, Emotions

Reco #4 — Measuring what consumers feel… Not just what they say

Trend Scoring : More than just monitoring !

Methods, Innovation, R3mScore

In an evolving environment, detecting the most promising and engaging trends is key to successful innovation. But how do you identify which trends to invest in? How can you objectively assess their potential, based on consumer feedback ?

Emotional Customer Journey: Are You Ready to Revolutionize Your Customer Approach to Boost Your Brand and Build Customer Loyalty ?

Methods, Innovation, Emotions, R3mScore

With R3m Score©, get to the heart of Customer Experience by integrating an emotional measurement for a global understanding of all points of contact with your brand.

Brand Positioning Test and Pack execution

Methods, Emotions, R3mScore

Are you sure that your perceived brand positioning corresponds to desired brand positioning?

A new measure of sound evaluation

Methods, Innovation, Emotions, R3mScore, Product testing

Sound is a major component of the customer experience (product use, pack, overall experience…), but yet often forgotten in consumer research.

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